The creative world of Julien Selz · since 2007

An idea can havemany lives.

Julien Selz invents concepts that change form, medium and use. The IMAGICIEL creature invites you to follow their transformations.

Curiosity takes shape.

The creature and its creator

United Square

What if…?

The game found a place on the wall, too.

United Square POSTER can be played, recomposed and displayed. Two uses for one concept, ready whenever the mood returns.

Players gathered around a United Square POSTER board and its coloured tiles.
The tiles return to the table. Another game can begin.

Choose a use. Return to play whenever you like.

Explore United Square and its different forms

Kubiko

Images take shape in three dimensions.

An image to hold, discover face by face, mix and recompose. KUBIKO opens a new chapter in this exploration.

A new chapter

A Kubiko cube featuring Hokusai’s Great Wave, with several illustrated faces visible.
KUBIKO · The Little Prince, an image to hold and explore.

Creator of Imagiciel

Julien SelzInside the ideas workshop.

Julien starts with a use, an image or a tool. He explores what that idea could become in the hand, in the home or with others.

Meet the creature

How ideas take shape.

Open g’olfactif set containing green, galet and gaïac home fragrances, with a bottle alongside.
The g’olfactif fragrance set · green, galet and gaïac.

What if golf could be felt?

Beyond the gestures of play, Julien explores the sensations of the course. Grass, water and wood become another language.

Read the story · What if golf could be felt?

Metamorphoses

Different paths, since 2007.

A golf game, an artwork to recompose, an event that brings people together. Three ways to open up play.

  1. 2007

    Golf beyond the course

    Dépar

    Dépar game box with dice and golf accessories.
    Dépar · playing golf with dice.

    From the course to the table.

    Find out more · Dépar
  2. 2022

    An image gains volume

    PUZZLE PIECE OF ART²⁵

    ART²⁵, front view of Vanluc’s artwork in its frame.
    Front · Artworks © Vanluc · edition presented in the 2022 catalogue.

    25 cubes, two roles: 16 form the frame, while 9 carry six images. The displayed image becomes an arrangement you can handle.

    Find out more · PUZZLE PIECE OF ART²⁵
  3. 2017

    An experience brings people together

    When the cube becomes an event

    Make play a shared experience.

    Find out more · When the cube becomes an event

The exploration notebook

The notebook stays open.

Earlier creation

Défimot

A definition starts the search for a word. Clues appear progressively to help the player.

Open the notebook

Earlier creation

Motrouvé

Each letter has a value. Working with a points budget, players search for the word together and try to find it before the others.

Open the notebook

Beta

InstantLive

Quickly create a sports live stream to share with loved ones. An exploration in beta.

Open the notebook